Personal data is all information about identified or identifiable person. This includes the following categories of personal data that we process:
- Your contact details (such as first and last name, address, e-mail address, phone number),
- Your correspondence with us,
- Log files with information about your visit to our website,
- Online identifiers (such as cookie IDs, IP addresses, advertising IDs),
We do not collect data about you from third parties.
Purpose of Processing
We process your data for the following purposes:
- For corresponding with you,
- For advertising purposes,
- On quality assurance and statistics,
- In order to provide and optimize our service, including the website,
- In order to improve our service
We base the processing of your data on the following legal bases:
- Your consent, if you have given us such consent (Art. 6 para. 1 lit. a) GDPR),
- The implementation of our legitimate interests (Art. 6 para. 1 lit. f) GDPR)
When processing your data, we pursue the following legitimate interests:
- The improvement of our offer,
- The protection of our systems against misuse,
- The production of statistics,
- Marketing purposes,
- Data Storage and Security Platforms to store and retain your Information,
- Providing you with our service, including the Site and accompanying customer support,
- Performing research, technical diagnostics or analytics,
- Sending emails and updates,
- The storage of our correspondence with you
Requirement or Obligation to Provide Data
Unless this is expressly stated, the provision of your data is not required or obligatory.
We store your data,
- if you have consented to the processing, at most until you revoke your consent;
- if we need the data for the execution of a contract, at most for as long as the contractual relationship with you exists;
- if we use the data on the basis of a legitimate interest, at most for as long as your interest in deletion or anonymisation does not outweigh the data;
- insofar as statutory storage obligations exist, until the end of the storage periods.
If you would like to delete or correct any of your personal data that we may be storing, please contact us at firstname.lastname@example.org with reference to the website to request deletion. Processing of your request may take up to 30 days.
When processing your data, we work with the following service providers who have access to your data:
Facebook, Facebook Custom Audiences:
On our website we use the service Facebook Custom Audience of Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland which is integrated via the Facebook pixel. When you visit our website, a direct connection is established to the Facebook servers, to which it is transmitted which of our pages you have visited. If you are logged in on Facebook, this data is assigned to your personal Facebook account by Facebook. We can also determine whether the user was directed to our site by clicking on one of our Facebook ads. This helps us to display our advertisements (“Facebook Ads”) only to users who have an interest in our offer, and to optimize them.
Facebook’s data use policy: https://www.facebook.com/policy.php
If you are registered and logged in to Facebook, you can edit your advertising preferences under “Settings” in your profile under “Advertising settings”.
Our website integrates social media plugins from Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland. You can recognize them by the “thumbs up” button or the blue “f” logo. A list of Facebook plugins can be found here: https://developers.facebook.com/docs/plugins/?locale=de_EN. By visiting our website a connection to the Facebook servers is established. If you are logged in on Facebook, Facebook can assign the visit on our website to your user account. If you interact with the plugin (e.g. clicking the “thumbs up” button), Facebook will assign this to your profile and save it. We have no influence on the scope and content of the data collected by Facebook.
Facebook’s data use policy: https://www.facebook.com/policy.php
To prevent the assignment of the collected data to your profile, you must log out of your account.
We use the Google AdWords service of Google Ireland Limited, Gordon House, 4 Barrow Street, Dublin, D04 E5W5, Ireland on our website. If you reach our website via a Google ad, a cookie is installed for 30 days, which enables us to record the actions on our website after clicking on our ad. This helps us to analyse and optimise our campaigns and to display advertising that is relevant to your interests.
In order to prevent the processing of your data you can download or rather set and save an opt-out cookie via this link: https://adssettings.google.com/authenticated
We use the Google Analytics service of Google Ireland Limited, Gordon House, 4 Barrow Street, Dublin, D04 E5W5, Ireland. Cookies are used to collect and analyse usage data on our website so that we can optimise and improve our services. We use the anonymisation extension “_anonymizeIp()” for the anonymised recording of the IP address.
In order to prevent the processing of your data you can download or rather set and save an opt-out cookie via these links: https://tools.google.com/dlpage/gaoptout?hl=de
Our website integrates social media plugins from YouTube LLC, 901 Cherry Avenue, San Bruno, CA 94066, USA, a company of Google Ireland Limited, Gordon House, 4 Barrow Street, Dublin, D04 E5W5, Ireland. By visiting our website a connection to the YouTube servers is established. We use the “enhanced privacy mode” provided by YouTube to do this. According to YouTube, for example, the information that you have visited our site using your IP address is only transmitted to Youtube when you interact with the plugin (e.g. clicking on an embedded video). If you are logged in on YouTube, YouTube can assign the visit to our website to your user account. If you interact with an embedded video, for example, YouTube will assign this to your profile and save it. We have no influence on the scope and content of the data collected by YouTube.
To prevent the assignment of the collected data to your profile, you must log out of your account.
To provide video material we use the LongTail Ad Solutions, Inc., d/b/a JW Player
8 W 38th St., Ste. 901 New York, NY 10018 USA.
Each time you access a page that offers one or more JWPlayer video clips, a direct connection is established between your browser and a JW Player server in the USA. Information about your visit and your IP address is stored there. Through interaction with the JW-Player plugins (e.g. clicking the start button) this information is also transmitted to JW-Player and stored there.
For more information, please visit https://www.jwplayer.com/privacy.
We use OneSignal, 2194 Esperanca Avenue, Santa Clara, CA 95054, USA for the insertion of push messages. Your data may be processed by OneSignal and stored on OneSignal systems. In order to revoke your consent, the subscription to push messages can be temporarily suspended or terminated at any time in the settings of the respective browser and via the following page.
For further information, please visit https://onesignal.com/privacy_policy.
We use Cake, Accelerize Inc. 20411 SW Birch St. Suite 250 Newport Beach, CA 92660, USA to optimize our online and marketing offerings, and to measure reach and conduct market research. We require statistical information about the use of our online offerings and user behavior across multiple online offerings. Therefore we process online identifiers from you. To object / To revoke your consent, please use http://getcake.com/privacy-policy/#rights.
For further information, please visit http://getcake.com/privacy-policy/#rights.
We use Yandex Direct for measuring ad performance.
YANDEX LLC, a company incorporated under Russian law, with a head office registered at 16 Lva Tolstogo St., Moscow 119021, Russia (“YANDEX” LLC), or its affiliates for particular Services or in specific jurisdictions.
For users in the European Economic Area (EEA) or Switzerland Yandex is represented by its Finnish entity, Yandex Oy, a company incorporated under Finnish law, with an office registered at Moreenikatu 6, 04600 Mantsala, Finland.
For users in Israel Yandex is represented by its Israeli entity Yandex.Go Israel Ltd, a company incorporated under Israeli law, with an office registered at: 148 Menachem Begin St., Tel Aviv, Israel 6492104.
If you reach our website via a Yandex ad, a cookie is installed, which enables us to record the actions on our website after clicking on our ad. This helps us to analyse and optimise our campaigns and to display advertising that is relevant to your interests. Yandex will only keep your personal information for as long as it is necessary to fulfil the purpose for which it was collected or to comply with legal and regulatory requirements. For more information, please visit the https://yandex.com/legal/confidential/.
Microsoft Advertising (Bing Ads)
We use the “Bing Ads” conversion and tracking tool from Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18 D18 P521, Ireland to measure ad advertising.
To object / To revoke your consent, please use http://choice.microsoft.com/de-DE/opt-out. The function duration of the cookie used is 6 months. For further information, please visit https://privacy.microsoft.com/de-de/privacystatement.
Transfer to Third Countries
Data is being transferred to countries outside the European Economic Area. We only transfer personal data to third countries where the EU Commission has confirmed an adequate level of protection or where we can ensure the careful handling of personal data by means of contractual agreements or other suitable guarantees, such as certifications or proven compliance with international security standards.
As a data subject, you have the following rights:
- To request information about the processing of your data, as well as to receive a copy of your personal data. Among other things you may request information on the purposes of the processing, the categories of personal data processed, the recipients of the data (if a transfer is made), the duration of the storage or the criteria for determining the duration;
- To receive personal data relating to you in a structured, common and machine-readable format or to transfer it to another person in charge;
- To correct your data. If your personal data is incomplete, you have the right to complete the data, taking into account the purposes of the processing;
- To have your data deleted or blocked;
- To have the processing restricted;
- To object to the processing of your data;
- To revoke your consent to the processing of your data for the future and
- To complain to the responsible supervisory authority about unauthorised data processing.
General Information About Cookies
A cookie is a text file containing an identification number which, when the website is used, is transmitted to the user’s computer together with the other data actually requested and stored there. The file is kept there for later access and serves to authenticate the user. Since cookies are only simple files and not executable programs, they do not pose any danger to the computer.
Cookies that are already active can be deleted at any time via the settings of your internet browser or other software programs. We may work together with advertising partners who help us to make our online offer more interesting for you. In this case, cookies from partner companies may also be stored on your hard drive when you visit our website (cookies from third parties).
We may store cookies on your device if they are absolutely necessary for the operation of this site. For all other types of cookies we need your permission.
This site uses different types of cookies. Some cookies are placed by third parties that appear on our pages.
You can change or withdraw your consent at any time via cookie declaration on our website.
Session cookies are used for the duration of a session and are automatically deleted when the executing browser is closed. They ensure, for example, that video and audio files can be played, that your user input is temporarily stored during the time of entry and thus the user-friendliness is improved.
Persistent cookies remain on your end device after closing the browser. These cookies can, for example, save your user preferences, such as language settings, and analyse user behaviour on our website. Storage duration of persistent cookies corresponds to the respective duration of the individual cookie. Afterwards they are automatically deleted.
Privacy Notice and Disclosures for California Residents
This privacy notice applies solely to visitors, users, and others who reside in the State of California when you visit our website. We adopt this notice to comply with the California Consumer Privacy Act of 2018 (CCPA) and other California privacy laws. Any terms defined in the CCPA have the same meaning when used in this notice.
Information We Collect
We collect information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device (personal information).
In particular, we have collected the following categories of personal information from website visitors within the last twelve (12) months:
Category A – Identifiers
Category B – Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e))
Category C – Protected classification characteristics under California or federal law
Category D. Commercial information.
Category E. Biometric information.
Category F. Internet or other similar network activity.
Category G. Geolocation data.
Category H. Sensory data.
Category I. Professional or employment-related information.
Category J. Non-public education information (per the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99)).
Category K. Inferences drawn from other personal information.
We obtain the categories of personal information listed above from the following categories of sources:
Directly and indirectly from you when visiting our website. For example, usage details collected automatically in the course of your interaction with our platform or website.
Use of Personal Information
We may use or disclose the personal information we collect for one or more of the following business purposes:
To provide, support, personalize, and develop our Websites, products, and services.
To personalize your Website experience and to deliver content and product and service offerings relevant to your interests, including targeted offers and ads through our Websites, third-party sites, and via email or text message (with your consent, where required by law).
To help maintain the safety, security, and integrity of our Websites, products and services, databases and other technology assets, and business.
For testing, research, analysis, and product development, including to develop and improve our Websites, products, and services.
Sharing Personal Information
We disclose your personal information for a business purpose to the following categories of third parties:
- Service providers.
In the preceding twelve (12) months, we have not sold any personal information.
Your Rights and Choices
The CCPA provides consumers (California residents) with specific rights regarding their personal information. This section describes your CCPA rights and explains how to exercise those rights.
Access to Specific Information and Data Portability Rights
You have the right to request that we disclose certain information to you about our collection and use of your personal information over the past twelve (12) months. Once we receive and confirm your verifiable consumer request, we will disclose to you:
- The categories of personal information we collected about you.
- Our business or commercial purpose for collecting that personal information.
- The categories of third parties with whom we share that personal information.
- The specific pieces of personal information we collected about you (also called a data portability request).
Deletion Request Rights
You have the right to request that we delete any of your personal information we collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request, we will delete (and direct our service providers to delete) your personal information from our records, unless an exception applies.
We may deny your deletion request if retaining the information is necessary for us or our service providers to:
Complete the transaction for which we collected the personal information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform our contract with you.
Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities.
Debug products to identify and repair errors that impair existing intended functionality.
Exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law.
Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 seq.).
Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information’s deletion may likely render impossible or seriously impair the research’s achievement, if you previously provided informed consent.
Enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us.
Comply with a legal obligation.
Make other internal and lawful uses of that information that are compatible with the context in which you provided it.
Exercising Access, Data Portability, and Deletion Rights
To exercise the access, data portability, and deletion rights described above, please submit a verifiable consumer request to us by email email@example.com and include the website.
Response Timing and Format.
We endeavor to respond to a verifiable consumer request within forty-five (45) days of its receipt. If we require more time (up to 90 days), we will inform you of the reason and extension period in writing. Any disclosures we provide will only cover the 12-month period preceding the verifiable consumer request’s receipt. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your personal information that is readily useable and should allow you to transmit the information from one entity to another entity without hindrance. We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.
We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:
- Deny you use of our services
- Provide you a different level or quality of goods or services
However, we may offer you certain financial incentives permitted by the CCPA that can result in different prices, rates, or quality levels. Any CCPA-permitted financial incentive we offer will reasonably relate to your personal information’s value and contain written terms that describe the program’s material aspects. Participation in a financial incentive program requires your prior opt in consent, which you may revoke at any time.
Other California Privacy Rights
California’s “Shine the Light” law (Civil Code Section § 1798.83) permits users of our Websites that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please email us at firstname.lastname@example.org.